know no bounds, shamelessly poked their big snorters in when they don't belong, scandal, they bring a lot of baggage.
Cheeky.
All this hyperbole for this
The New Zealand board has declined an Indian broadcaster's request to start the Test in Hamilton at noon instead of the traditional 11am after discussions with the teams and match officials. Multi Screen Media Pvt Ltd (formerly Sony Entertainment Television) had approached New Zealand Cricket with the request as it wants to maximise its viewership in India. If the start had been pushed back, the Test would have begun at 4.30 am in India, as opposed to 3.30 amSelf righteous angst I can understand, but what I cannot comprehend is the notion that the BCCI and Sony are a single monolithic entity - that the actions of one are inseperable from the other.
Especially in the light of this
A fresh row broke out over the issue of telecast rights of the IPL with Sony Entertainment dragging BCCI to the Bombay High Court which restrained the Cricket Board from entering into any further agreement related to the T-20 tournament.The need to beat up the BCCI I can understand, especially in light of what is perceived as the unfair treatment meted out to Shane Bond.
But, there is also a lesson in the parable of the boy who cried wolf.
2 comments:
Journalism 101 - be as sensational as you like in the first two paras and the last line. In this particular case, the middle is unusually sensible...
I think the bigger issue is the implication that any other (non-Indian) broadcasters are less audacious. Australian and English times are driven by the home broadcasters, although at least they seem to hav esome idea of the conditions.
Jonathan,
There is also the issue of credibility..
By raising the BCCI bogey at the drop of a hat, Jonathan Millmow and David Leggat are only weakening their own arguments.
What next, BCCI responsible for global warming ? :)
Cheers,
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